Last week (November 19) I had the pleasure of stopping by the launch event for IRISTOCRACY.com new e-commerce site! They unveiled their cutting-edge augmented reality technology, as well as showcased their assortment of must-have eyewear and accessories.
We were able to “TryLive” all that the new e-commerce site had to offer with social shopping stations set-up throughout the space. The exclusive event was hosted by Chicago’s own Jena Gambaccini of ChiCityFashion, Nikia Jefferson of ChiTown Fashionista, D. Graham Kostic of Glossed and Found and Liz Schneider of Sequins & Stripes.
There was a lot more than eyeglasses to browse as there were gorgeous jewelry, handbags, scarfs and more on display by various designers. Check out a few pics from the event below and be sure to stop by their site to shop for your own pair of fab glasses and acccessories!
IRISTOCRACY.com is a Midwest-based e-commerce eyewear start-up that features exclusive lines of eyewear and high-quality fashion accessories. IRISTOCRACY.com is the first e-commerce site in the world to provide customers the ability to build a look around their eyewear with unique fashion accessories. The website also features eyewear buying guides, lookbooks and editorial style content for a fresh, relevant feel. As an added highlight, the website utilizes a cutting-edge 3-D try-on tool by French company Total Immersion that allows shoppers to view frames on their face using augmented reality technology.
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